INSPIRED BEAR DESIGN
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Charlie K James

 Charlie K James

 

A classic take on high-end hair care. Regal and Organic. Our client wanted to create a men’s hair care line that was easy to follow and ensured that they looked well-groomed with minimum effort.

Charles R. Wallace was the key inspiration for this brand: Self-made, well-dressed, and old-school. He’s was one to make the room stop whenever he entered it. The goal was to make CKJ stand out on the shelves when it’s lined up with name-brand hair care products, just as Charles did. Nothing says genuine old-school style like a black pinstripe suit contrasted with a golden saloon-style font face.